The Talofa with a Smile or Talofa ma le Laufofoga Fiafia Campaign, officially launched on the Samoa Public Service Day in October 3rd 2023, aims to enhance customer service across the Public Service. The Public Service Commission recognizes the critical role of effective customer service in achieving customer satisfaction and trust, thereby improving the service delivery within the Public Service.

To address this, PSC will take the lead in initiating the TALOFA WITH A SMILE project, aimed at enhancing the management of customer service expectations. This will give customers what they want and when they want, delivered in the best possible way by the Samoa Public Service.

Talofa with a Smile Official Launch 2023

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